When Can hellotax Support Non-EU Sellers in France?
We can support you if:
You are established outside the EU.
All your French sales are made via a marketplace acting as deemed supplier.
You do not make direct sales to French customers outside the marketplace.
You do not have French VAT payable (output VAT liability).
Your French VAT returns will show zero VAT due.
In these cases, the French VAT registration may still be required (for example, if you store goods in France), but the reporting remains limited and straightforward.
When We Cannot Provide Support
Unfortunately, we cannot support non-EU sellers in France if:
You make direct sales to French customers via your own website.
You have French VAT payable.
You import goods into France in your own name and incur VAT liability.
You require a French fiscal representative for active VAT reporting with payable VAT.
France requires non-EU businesses with VAT liability to appoint a French fiscal representative, who becomes jointly liable for VAT debts. This involves additional legal and financial obligations that fall outside the scope of our current service offering.
Why Is This Restriction in Place?
French VAT rules for non-EU businesses are strict.
When VAT is payable, fiscal representation requirements significantly increase compliance complexity and financial exposure.
To ensure we deliver high-quality, compliant services, hellotax currently limits French non-EU registrations to deemed supplier models where VAT is typically not payable (no VAT due).
We cannot support you if you make any direct B2C sales to French customers outside those marketplaces (e.g., via your own website), because this creates active French VAT reporting obligations beyond the marketplace-only model
Not Sure If This Applies to You?
If you are unsure whether your business qualifies under the deemed supplier model, please contact our Registration Team with:
Your country of establishment
Your sales channels (Amazon, website, etc.)
Whether you store goods in France
Whether you import goods into France
We will review your setup and confirm whether we can support your French VAT registration.
Thank you for your understanding.
Our goal is always to ensure that your VAT compliance is handled correctly and within the scope of what we can legally and operationally support.
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